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Resources
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Publications
Publications
In an attempt to share
his ideas about consultative selling methodology,
process and practices, Dennis Chapman has written or has
been featured in a variety of publications. Each
published article is an opportunity for Dennis to share
his expertise, insight and perspective on sales
effectiveness. Dennis J. Chapman Sr., founder and
President of The Chapman Group, has more than 44 years
of executive sales experience. He has delivered proven
sales performance development programs and many of the
concepts that drive The Chapman Group’s client-focused
integrated solutions are explained in the following
published articles.
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Customer
Orientation -
The
Bedrock of Successful
Customer/Supplier Relations
Network Magazine
by Dennis J. Chapman Sr.
October
19,
2011
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"Married, with Business: Making
CEO Marriages Work"
Baltimore SmartCEO Magazine
By
Christianna McCausland & Dennis
Chapman Sr.
2009
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"Money
Talks"
Selling Power
Magazine
By Dennis J. Chapman Sr.
August 2005
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"Integrating
Science into the Strategic
Account Management Process"
Velocity Magazine
By Dennis J. Chapman
4th Quarter 2004
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"Metric-Based
Account Management"
Velocity Magazine
By Dennis J. Chapman
1st Quarter 2002
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"Clients, Customers,
Buyers: Which Do You
Have?"
CRM
Magazine
By Dennis J. Chapman Sr.
March 2001
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"Clients,
Customers, Buyer
Accounts, Which Do You
Have?
Segment Now, Partner
Later Through
Differentiation in
Servicing Practice"
Velocity Magazine
By Dennis J. Chapman Sr.
4th Quarter 2001
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Resources Available:
White Papers
Webinars
Thought Leadership
Podcast
Publications
Blog (Strategic
Account Management
Blog)
Business Case
Materials
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